4 november , 15.00 – 16.00
Want to build a strong, lasting IP? Join this online seminar with Christian Fonnesbech, Head of IP at Leverage, as he shares the 10 most common mistakes studios make when developing IPs and brands in games.
Building lasting IPs and franchises is important if you want a sustainable studio. It is also what investors and publishers look for in your game:
- Is there potential for a lasting IP?
- Does it connect emotionally?
- Will it stand out in the market?
- Is it protectable in a court of law?
Christian Fonnesbech will share the most common mistakes found from working with many developers and publishers across the world.
This is a digital event held via Teams.
A link will be sent the day before the talk.
Please register using the form below.
After you’ve registered, you’ll receive a confirmation email – please note that it may end up in your spam folder.
Bio: Christian Fonnesbech is head of IP at Leverage. His team partners with games companies to develop lasting properties, franchises and brands. Recent clients include Bandai Namco, Pixel Federation, Sharkmob, Raw Fury and Funcom. Christian and his crew focus on crafting the artistic and strategic roots of a project into lasting global properties and brands. With a background spanning 35+ game projects and leadership roles at Nordisk Games and Interactive Media Arts, Christian brings invaluable insight into developing valuable IPs and franchises.
